Privacy Policy

This Privacy Policy for informs you of which data we collect, why we collect it, and what Destination Arctic Circle (DAC), as a data responsible organization, uses it for.

Collection of Personal Information

Personal information covers all information that can be used to identify an individual. For example, first/last name, home address or other physical address, e-mail address, phone number, etc. Destination Arctic Circle requires you to enter personal information in the website for the following activities:

Feedback (Tell us about your hike)

We also encourage hikers to complete a feedback form at the end of their hikes. This information is used internally within Destination Arctic Circle to identify issues along the trails and improvements we can make to further enhance the hiking experience.

This information is collected in a Google Form on Google Drive, so Google’s privacy policy applies.

Embedded content from other websites

Certain pages on may include embedded content (e.g. videos, images, articles, social media streams, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

Sharing Personal Information

Destination Arctic Circle discloses your personal information only to the extent that it is necessary to provide the services you have booked with us. We do not disclose your personal information to partners or third parties so that they can use your information for direct marketing.

Any reports about the hiking trails in the region will only included aggregated, de-identified data.

Use of Cookies uses cookies – small text files stored in your browser to recognize your computer on subsequent visits. They do not personally identify you.

We use third-party cookies to see how many people visit the website (traffic monitoring) as well as how users interact with it. We do not process information on user behaviour that can be associated with named persons.